Our Team
Executive Director
Bruce Hicks
Coach Bruce Hicks: Building Champions Through Fundamentals
Bruce Hicks started the program to provide an intense focus on FUNDAMENTALS and to emphasize the lessons of integrity, work ethic, teamwork, leadership, and self-knowledge that can be taught through basketball. He loves the kids and understands all the dynamics that go into building a strong program.
Experience & Credentials:
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Professional Coaching Experience: Bruce has coached at various prestigious camps, including:
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Philadelphia 76ers Camp
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Kenny Smith Carolina Basketball Camp
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New York Knicks Basketball Camp
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New Jersey Nets Clinics
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Five-Star Camp
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Pocono’s Invitational Camp
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Basketball City Youth Development League
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Professional Playing Career:
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Played professionally for the Harlem/Tampa Bay Strong Dogs and Jersey Skycats
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College basketball player at New Jersey City University, winning the Division Three ECAC Championship in 1994
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Coaching Career:
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Middlesex College (2020 - 2022): Assistant Men's Basketball Coach
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College of Mount Saint Vincent (2018 - 2019): Assistant Men's Basketball Coach
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Essex Community College:
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Assistant Coach at National Powerhouse
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Achievements: 4 Regional and Garden State Athletic Conference Championships, 6 years in the top ten national D2 Junior Colleges, 2 Final Four appearances, and Runner-up in the JUCO D2 Championship in 2015
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Kean University: Assistant Women's Basketball Coach
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Raritan Valley Community College:
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Head Women's Basketball Coach for 2 years
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Men's Assistant Basketball Coach for 5 years
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Achievements: Garden State Athletic Conference Champions in 2009, best recruiting class in 2009-2010 with 7 players placed at Division I, II, and III programs, and produced one Division III All-American player (Drew University 2010-2011)
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Coach Hicks has dedicated his career to helping players develop the fundamentals of basketball and increasing their basketball knowledge. His passion for coaching and deep understanding of the game have positively impacted many young athletes, guiding them to success both on and off the court.
Executive Director
Pure Basketball Academy
Manuel Gines
With over a decade of coaching expertise, Manuel Gines brings a wealth of experience from his tenure at the Puerto Rico Basketball Federation. He has skillfully guided the "Little Lads" and "Small Fry Baby Rookie" teams, and proudly led the Spartans Club. His crowning achievement was coaching the 2015 Championship team in the Small Fry Baby Rookie division. Before moving to Florida, Manuel worked with many elite athletes and camps in Puerto Rico.
Now serving as the Executive Director of the Pure Basketball Academy, Manuel is dedicated to building the future stars on and off the court. He believes in elevating the game beyond the court: "To me, it's not just a game! Level up and maximize your true basketball potential."
Director/Recruiting Coordinator
Gio Rivera
Education:
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Associate Degree in Criminal Justice
Professional Experience:
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Former Correctional Officer
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Former Law Enforcement Officer
Coaching and Recruiting Experience:
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Assistant Athletic Director at BCAT
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Current Head Coach of Middle and High School Coach
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7+ years Coaching on the AAU level
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Recruiting Coordinator: Successfully identified and recruited top talent, ensuring a competitive edge for teams.
Founder of Rivera Sports:
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Established in 2012, initially focused on adults and later transitioned to coaching kids.
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7+ years Coaching on the AAU level
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2024 Made Hoops Champion
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2024 BOTB Champion
New Jersey Coaching Staff
Coach/Middle School
Jordan Robinson
14U/8th Grade Coach
2023-24 (FRESHMAN):
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Saw action in three games
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Made collegiate debut against St. Joseph's Brooklyn (11/17)
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Scored first career points with a bucket against Wells (11/18)
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Made first career 3-pointer in win over Vassar (12/29)
BEFORE TCNJ:
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Earned second team All-Valley honors at Bound Brook High School
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Helped lead Crusaders to back-to-back conference titles
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Received Coaches' Award and Crusader Classic MVP
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High Honor Roll student
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Played for the Pure Basketball program for 8 years. Now, I will be returning to coach the student-athletes in the program to pass on my knowledge and help them reach their basketball goals.
Florida
Coaching Staff
"Taking Basketball Back To The Basics"
Contact US
Email: admin@purebasketball.net
Phone: 732-519-7109
SPONSORS
Antoine Poole
COMING SOON
Jan Gines
COMING SOON
Kory Gray
COMING SOON
Kevin Cousins
COMING SOON
Coach/High School
Donovan Crawford
15U/9th Grade Coach
College Experience:
Bloomfield College (Freshman Year)
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Points per game: 3.2
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Field Goal Percentage: 40.3%
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Rebounds per game: 3.1
High School
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Points per game: 18.5
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Rebounds per game: 9.2
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Assists per game: 3.1
Achievements:
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High school awards and recognitions.
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Notable contributions to team success.
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Demonstrated leadership both on and off the court.